How to make a virtual tour for a restaurant?
Creating a tour for a restaurant in 360° Space takes three steps. First, the manager will agree with you on a convenient shooting time - usually 2-3 hours outside of business hours, so as not to disturb guests. Then a team of 1-2 operators arrives with a Matterport Pro3 camera, places filming points around the hall, bar counter, VIP rooms and scans the space in 1.5-2 meter increments. An experienced operator rents a hall with an area of 200-300 m² in half a day. After the shooting, the data is processed on our servers: stitching together panoramas, building a 3D model, linking interactive markers with menus, contacts and a table booking button. After 1-3 days, you will receive a ready-made link to the tour and an iframe code for embedding on the site. Additionally, the tour is published on Yandex.Maps and Google Maps - guests will see the interior directly in the establishment’s card when searching. The entire turnkey process, from application to publication, takes 3-5 working days.
How much does a virtual tour cost for a restaurant?
The basic cost of a 360° Space tour starts from 15,000 rubles for a small establishment with an area of up to 100 m² - a cafe, bar or coffee shop with 30-50 seats. For a medium-sized restaurant of 150-300 m² with two halls, the price is 25,000-40,000 rubles. Large establishments from 500 m² with banquet halls, terraces and VIP rooms will cost 50,000-90,000 rubles. The final price is influenced by four factors: the total shooting area, the number of individual rooms and floors, travel outside the Moscow Ring Road and the urgency of the work. The price already includes operator work, data processing, basic interactive markers and tour hosting in the Matterport cloud for a year. Only individual interface branding, integration with the booking system and façade filming from a drone are paid extra. The calculator will calculate the exact price for your restaurant in a minute - you need to indicate the area, address and desired options. Over the years, we have filmed more than 900 projects, including restaurants in Moscow, Sochi and St. Petersburg.
Why does a restaurant need a 3D virtual tour and what effect does it give?
A 3D tour solves the main task of a restaurant - to remove doubts from a potential guest before booking a table or choosing an establishment for an event. According to our clients from HoReCa, after posting a tour on the website, the time on the page increases by an average of 2.5 times, and the share of online bookings increases by 20-35%. The tour has a particularly strong effect when searching for a venue for a wedding, corporate event or birthday: the customer “walks” through the banquet hall from home and immediately understands whether the space is suitable in style and capacity. The tour works 24/7 without the participation of an administrator, replacing dozens of photographs and complex floor plans with one interactive widget. An additional traffic channel is publishing a tour on Yandex.Maps: an establishment’s card marked “3D tour” receives more clicks in the search results and ends up in the “Where to go” collections. The tour will also be useful for targeted advertising on social networks, presentations for franchisees and training new waiters in the layout of the room. By paying once for filming, the restaurant receives a content asset that works for years without additional payments.
Frequently asked questions
Is it possible to embed a tour into a restaurant website?
Yes, we provide ready-made iframe code that can be inserted into any engine: WordPress, Tilda, Bitrix, Webflow or a self-written website. No additional settings are required on the part of the developer - just paste the code into the desired block of the page.
Is the tour visible on Yandex.Maps and Google Maps?
Yes, upon request, we publish a tour for free in your establishment’s card on Yandex.Maps and Google Maps. The card receives a special “3D tour” label, which increases the click-through rate in search results.
How long does it take to film a restaurant hall?
A standard room with an area of 100-150 m² can be rented in 2-4 hours. We work outside of working hours - early in the morning, late in the evening or on weekends, so as not to interfere with guests and the kitchen’s workflow.
In what formats do you give out the finished tour?
Three hosting options are available: the default Matterport cloud, hosted on your server for complete control over your data, and an offline version for offline presentations at trade shows and investor pitches.